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About Us
Welcome to the szelcbm.com. Real kid live ever more complicated lives. They juggle more activities, play more roles and carry more expectations.
But what kid value is what they have always valued: connecting with others, making smart choices, looking and feeling great. Living life fully means kid choose to play all their roles with confidence and style.
That is why we’re here.For many years, we have evolved with the needs of real kid who live full, active lives. Our values are her values.
We get that a kid expresses herself through what she wears – at work, at home and at play.To meet her needs, we design pieces for her life and her changing roles to help her look and feel confident and beautiful.
We create rich experiences that connect with her wherever she is, inspire her style and simplify her choices.